Thursday, October 7, 2010

Raza Designs Collection of Elegant Lounge Wear Brings Timeless Elegance Into Modern Times



The sumptuous feel of satin, the beauty of rich brocade,a 
sculpted profile, the sweep of a flowing gown; these are 
the elements of elegance that echo across the ages. They 
are also the ingredients of the Raza Design collection of 
stylish evening loungewear whose designs harkens back to
times when dressing up for home life was an art in itself.

Now these styles of the ages are available to the woman of
today in the most contemporary of ways – through the Internet. 
Beverly Luchfeld, founder and president of Raza Designs, has 
just launched a website where aficionados of fine at-home 
fashion can click on and order from her extensive collection. 
From hostess gowns to robes, peignoir sets to loungewear,
the images on www.razadesigns.com dazzle with the rich colors 
and textures that are the Raza signature. Fabrics include a
selection of magnificent velvets, tapestries, knits, and 
micro fibers. The collection includes the ornate, the 
romantic, the comfortable, the classic, and the uncommon.

“Raza” means secret in Aramaic and Luchfeld, a Tommy-award 
winning designer and fashion industry veteran, knows the
secret of combining comfort and flattering grace. “The 
tradition of dressing elegantly for the home dates back 
to time immemorial. In the grand eras of fashion embellishment
– from the Renaissance, to the Edwardian era, to the savvy
Sixties – women have brought that style into their homes. 
Whether they were hostess for the evening at their grand 
manor or their penthouse pad, or simply relaxing among
family, women know that what they wear can set the scene, 
the décor and the atmosphere of an evening,” says Luchfeld.

“Women today also understand there’s no reason that fashion
has to constrict. Our collection seeks to blend the glamour 
of times gone by with the fabulous new fabrics that allow a 
woman to move about in comfort and style while serving a six 
-course meal to friends.” Raza’s new website adds to that 
comfort zone “You can now order anything from our collection 
any time, day or night, with a click of the mouse. How’s that 
for comfort? said Luchfeld.

In addition, the website has attracted a new customer base.
The younger, contemporary woman and bride bought gifts for 
Mom and Grandma and were so impressed with the cost, quality 
and service- that they began to demand casual robes, pajama 
sets, and peignoir sets for themselves! Raza Designs has now expanded to offer both the finer specialty store and catalogue this new, younger line of loungewear.

All garments are offered in a wide range of sizes, (Petite,
Missy, and Plus). Moreover the quality is comparable to the 
European imported garments but the price is not! Quite the 
contrary Raza robes are exported to South America, Europe, 
Israel, and the Middle East. Private label collections are 
designed constantly for Raza’s exclusive customers.
 Interested Parties please contact;

Beverly Luchfeld, President
WWW. RAZADESIGNS.COM
Tel: 201-357-4305/ 1-800-7152195
Fax: 201-4431205
1433 Jefferson St.
Teaneck,New Jersey 
07666

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